The best floral perfumes, from youthful rose to sultry jasmine

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Orange blossom

Ex Nihilo Fleur Narcotique

Orange blossom

Ex Nihilo Fleur Narcotique

We're always curious to know what perfume celebrities really wear, and we've recently discovered that Hailey Bieber has excellent taste in fragrance.

Speaking to Bazaar, the model revealed her signature scent to be Fleur Narcotique from niche Parisian brand Ex Nihilo. The indulgent aroma of orange blossom is lifted by juicy peach, making it an intoxicating option for any white-floral lover.

Gardenia

Gucci Flora Gorgeous Gardenia

Gardenia

Gucci Flora Gorgeous Gardenia

Now 18% Off

Deliciously sweet and steeped in nostalgia, this twist on the original Flora perfectly encapsulates Gucci’s eclectic, whimsical aesthetic. A white-floral blend of gardenia and jasmine is sweetened with red berries and deepened with a base of patchouli.

Jasmine

Clarins Eau Extraordinaire Treatment Fragrance

Jasmine

Clarins Eau Extraordinaire Treatment Fragrance

Now 19% Off

Drawing on its aromatherapy heritage, Clarins classes this 95 per cent natural essential-oil blend as a ‘treatment fragrance’, meaning you should spritz whenever you need an awakening energy boost. The peppy ginger is fleeting, but the tart citrus and light, restrained jasmine linger beautifully on skin. Wear it as a traditional fragrance, or mist it into your hands whenever you need to take a few deep, rebalancing breaths.

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Tuberose

Loewe Ella Elixir

Tuberose

Loewe Ella Elixir

This month, the bestselling scents from Loewe's vast Botanical Rainbow collection have been reimagined as 'Elixirs', boasting a 30 per cent concentration of essential oils to ensure a sharp trail and stellar sillage. This reimagining of Ella is brighter and fruitier than the original: ripe pear and warm tuberose come to the fore, creating something juicy and uplifting, the kind of scent that will have people stopping you in the street. In a striking ombre bottle, it's ideal for gifting too.

Neroli

Granado Limão & Néroli Eau de Cologne

Neroli

Granado Limão & Néroli Eau de Cologne

Neroli, the essential oil extracted from the blossom of the bitter orange tree, is a light and sweet scent with a distinctive citrus edge. In Granado's fresh cologne (a favourite in its Brazilian home), that uplifting element is heightened via lime and orange in the top. It wears close to the skin, yet has impressive longevity – and the supersized bottle will last for months.

Rose

Penhaligon's Hammam Bouquet

Rose

Penhaligon's Hammam Bouquet

There's an intoxicating history wrapped up in the heady floral accord of Hammam Bouquet, the first ever Penhaligon's scent.

It's said that Maria Callas, struggling with degrading sight towards the end of her career, would spritz the side of the stage with this powerful blend of powdery rose and lingering sandalwood. Indeed, we'd say the dramatic power of this high-projection accord is a perfect match for the iconic soprano.

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Gardenia

Jo Loves Golden Gardenia

Gardenia

Jo Loves Golden Gardenia

Powerful, assertive and only slightly sweet, Jo Malone’s latest launch is a truly unique floral perfume that's perfect for cold nights. The molten-honey heat of gardenia is combined with bold, pine-spiked elemi and the spicy heat of cardamom. Wear it when you need a confidence boost.

Orange Blossom

Kilian Love Don't be Shy Refillable Eau de Parfum

Orange Blossom

Kilian Love Don't be Shy Refillable Eau de Parfum

To call a perfume 'intoxicating' can feel trite, but really there's no more appropriate word for Kilian's Narcotics collection.

The star of the brand's floral line-up, Love, Don't Be Shy isn't solely famous for being Rihanna's signature scent: it also holds the crown for being the most seductive sweet perfume on the planet. Here, more really is more: expect rose and orange blossom surrounded by warm, smooth amber, and sweetened with an innovative marshmallow accord.

Neroli

Matiere Premiere Neroli Oranger

Neroli

Matiere Premiere Neroli Oranger

Neroli's clean, citrus-spiked vibrancy really sings in Matiere Premiere's divine fragrance. It's as bracing as a dive into crystalline waters, with just enough nose-twitching impact to guarantee compliments.

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Tuberose

Frédéric Malle Carnal Flower Eau de Parfum

Tuberose

Frédéric Malle Carnal Flower Eau de Parfum

Bold, assertive, sensual: Frédéric Malle’s Carnal Flower is a cult icon for good reason. It’s a deep and enticing tribute to tuberose, showcasing the flower’s seductive power alongside a supporting bouquet of ylang-ylang, jasmine and orange blossom absolute. If you appreciate creamy, sexy scents, but steer clear of vanilla, this could be your evening signature.

Diptyque Eau Moheli Eau de Toilette

Diptyque Eau Moheli Eau de Toilette

So many ‘holiday’ scents fall into the ‘posh sunscreen’ trap, but Diptyque has turned the hot-weather fragrance into a sublimely sophisticated proposition.

An ode to the blooming flora of the Comoros, the exotic Eau Moheli is a creamy, subtly spicy ode to tropical shores, with a verdant green top for a light and refreshing contrast.

Jasmine

D.S & Durga Jazmin Yucatan Eau de Parfum

Jasmine

D.S & Durga Jazmin Yucatan Eau de Parfum

Nothing is predictable when it comes to Brooklyn-based perfumer duo D.S & Durga, and their take on jasmine is anything but typically feminine. Inspired by the muddy climes of the Yucatan Peninsula, this inspiring scent transports you to a humid rainforest, with indolent, tea-like jasmine lingering over a resinous base.

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Tuberose

Jo Malone London Tuberose Angelica Cologne Intense

Tuberose

Jo Malone London Tuberose Angelica Cologne Intense

Tuberose is often combined with similarly heady notes to amplify its seductive nature, but in this lesser-known gem from Jo Malone London's Cologne Intense line, it's given subtler treatment. Green angelica and a restrained base of amber let the sublime white floral take centre stage, making an impact without veering into 'evening only' territory.

Rose

Byredo Young Rose Eau de Parfum

Rose

Byredo Young Rose Eau de Parfum

For a simple, light rose scent that leans fresh rather than powdery, Byredo's Young Rose can't be beaten. As the name suggests, it's a modern take on fragrance's favourite flower, with a hint of Turkish Delight sweetness and a spiky twist of Sichuan pepper. A perfect choice for every day.

White florals

Perfumer H ​Flower No.1 ​

White florals

Perfumer H ​Flower No.1 ​

The heady decadence of white florals is filtered through a modern lens at Perfumer H. In Lyn Harris' beloved floral scent, Indian tuberose is combined with honeyed Turkish rose, and laid over a bed of cashmere-soft musk.

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Tuberose

Ellis Brooklyn Florist Eau De Parfum

Tuberose

Ellis Brooklyn Florist Eau De Parfum

A long-time beauty editor, Ellis Brooklyn founder Bee Shapiro understands the storytelling power of a good fragrance. Her latest launch is intended to conjure the pure joy that a bouquet of fresh flowers brings.

Created by Frank Voelkl (the nose behind Le Labo's legendary Santal 33), Florist is a modern and crisp take on the usually heavy tuberose, with sweet white florals lifted by energetic citrus.

Neroli

Guerlain Aqua Allegoria Nerolia Vetiver Eau de Toilette

Neroli

Guerlain Aqua Allegoria Nerolia Vetiver Eau de Toilette

Now 14% Off

True to its title, this one is a brilliant balance of rich, sweet neroli and earthy, masculine vetiver. The petitgrain in the top brings a comforting creamy element, making this a scent that’ll see you through any hour or occasion.

If the bottle looks too beautiful to throw away, that’s because it is: simply keep yours topped up with the brand’s low-waste refill cartridges.

White florals

Armani My Way Eau de Parfum

White florals

Armani My Way Eau de Parfum

Now 26% Off

A light-as-air approach to white florals, Armani’s My Way is the kind of scent you’ll call on every day. With melon-like sweetness, it blends tuberose and musk together with an ultra-subtle touch of vanilla. Loaded with femininity, this is one for those who like their fragrances youthful and bright.

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